Paradigm Shift

‘People decide with or without the facts – if you don’t get out there and paint your paradigm, someone’ll paint it for you.’

‘My what?’

‘Pa-ra-dime. You never heard of paradigm shift? Example: you see a man with his hand up your granny’s ass. What do you think?’

‘Bastard.’

‘Right. Then you learn a deadly bug crawled up there, and the man has in fact put aside his disgust to save Granny. What do you think now?’

‘Hero.’ You can tell he ain’t met my nana.

‘There you go, a paradigm shift. The action doesn’t change – the information you use to judge it does.’

DBC Pierre: Vernon God Little